Winthrop University: CBA - Management & Marketing - The Major
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429 Thurmond Building
Rock Hill, SC 29733, USA
803/323-3960 (fax)

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The Major

Why Study Entrepreneurship?

The Entrepreneurship option prepares students to establish their own business, to operate growing businesses, to become involved in family-owned businesses, or to work with innovative divisions within larger organizations.  The program combines classroom study with field case analysis to provide students with the knowledge and skills necessary for successfully starting and improving the management of small and family-owned businesses.  Areas of emphasis include risk taking, innovation, and new venture development built on existing course in marketing, management, accounting, finance and economics.

Last Updated: 10/9/20