Digital Information Design | Winthrop University

Digital Information Design

Bachelor of Science

In today's market, all competitive organizations have the need for professional skills in marketing, e-commerce, graphic design, communication, and Web-based software development and data management. Such organizations also require professionals who can work collaboratively and synthesize information from various disciplines. The digital information design program is designed to meet the growing need for professionals who understand how to harness the power of the Internet and other electronic forms of communication to effectively disseminate information and provide Web-based services to current and potential customers.

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Potential Employers

Some of the graduates of this program have gone on to work for:

  • Amazon
  • American Airlines
  • Bank of America
  • Cato Corporation
  • Charles River Laboratories
  • Credit Karma
  • finder
  • Healthgram
  • Infosys
  • Lightspeed Marketing
  • MongoDB, Inc.
  • Red Ventures
  • Social Design House
  • TIAA
  • TokenTax
  • TruVista
  • Zapier

Career Paths

Graduates of this program have gone on to become:

  • Chief of Growth
  • CMS Project Manager
  • Co-Founder
  • Computer Support Technician
  • Custom Woodwork Designer
  • Developer Advocate
  • Digital Communication Specialist
  • Digital Marketing Coordinator
  • Digital Marketing Manager
  • Director Of Engineering
  • DNOC - Network Analyst I
  • E-commerce Graphic Designer
  • Email Marketing Manager
  • Engineering Manager
  • Founder & Digital Marketing Consultant
  • Frontend Engineer
  • Graphic Designer
  • Manager, Engagement Management (Southeast)
  • Principal Software Engineer

Top Industries

Many of the graduates of this program find themselves working in:


  1. Financial Services
  2. Marketing and Advertising
  3. Computer Software
  4. IT Services and IT Consulting
  5. Retail
  6. Sports
  7. Telecommunications
  8. Accounting
  9. Design
  10. Higher Education

Curriculum and Learning Opportunities

The Bachelor of Science in Digital Information Design degree program combines existing coursework from four departments in three different colleges to produce graduates capable of applying related concepts from graphic design, marketing, mass communication and computing. A student in this major will gain traditional area-specific knowledge for training in careers within the domains of digital communication and electronic commerce. Students will complete a core set of courses in digital information design, while also pursuing one of three specialties.

    Students in the Digital Commerce track will study business statistics and analytics, electronic commerce, multimedia storytelling, advertising, marketing, and more.


    The Web Application Design curriculum includes a focus on computer imaging, digital culture, user experience design, programming, web development, and more.


    The Digital Mass Media concentration focuses on multimedia storytelling and production, including television, digital news and video, documentary film, broadcast journalism, public relations, and more.


Why Winthrop?

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Cutting Edge Resources

Students have access to specialized equipment and software including digital editing software, scanners, digitizing tablets, high-speed laser printers and large format color plotters.

student laughing in a study group

Interdisciplinary Experience

With coursework in design, marketing, mass communication and computer science, you'll graduate with a broad skill set that includes both creative and technical competencies that stand out to employers.

Professor talking to students in class

Small Classes and Exceptional Faculty

Students benefit from personalized attention in small classes taught by award-winning faculty, all of whom are experts in their fields.

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Beyond Graduation

Industries that hire digital information designers range from online commercial companies such as Amazon, electronic news media, small web design companies, larger web-based companies like Travelocity, or Google. Many companies in the Charlotte metro area report they need people who have an education in the Digital Information Design major. The U.S. Department of Labor and Statistics predicts information-driven occupations will be the fastest growing category of jobs in the next 10 years.