Mass Communication | Winthrop University

Mass Communication

Bachelor of Arts

Mass Communication, grounded in the liberal arts, proves to interactively prepare leaders who communicate clearly, speak effectively, and think critically across multiple platforms to be competitive in the ever-changing digital arena. A converged curriculum offers exemplary training in writing, producing and editing news for integrated media. Students will be challenged to think critically drawing on conceptual, historical, legal and ethical environments of the discipline.

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Potential Employers

Some of the graduates of this program have gone on to work for:

  • AMC Networks
  • American Heart Association | American Stroke Association
  • American Senior Benefits
  • Barings
  • City of Charlotte
  • Comporium
  • Cox Media Group
  • Experience Columbia SC
  • IQVIA
  • John C. Maxwell Team
  • NBCUniversal Media, LLC
  • Public Charter School Alliance of South Carolina
  • Rolls-Royce
  • Sinclair Broadcast Group
  • South State Bank
  • SportsBusiness Journal / Daily
  • Summerville Family YMCA
  • The Spokesman-Review
  • TIAA

Career Paths

Graduates of this program have gone on to become:

  • Associate Director
  • Associate Editor
  • AVP | Commercial Banker
  • Creative Director
  • Director of Communications
  • Director of Engineering & Program Management Office
  • Director of Performance Management
  • Executive Director
  • Features design editor
  • Marketing Director
  • National Communications Manager
  • Speaker, Trainer, Coach
  • Sr. Loan Officer
  • Sr. Manager Accounts Receivable
  • Sr. Producer
  • Sr. Writer Producer
  • Transportation Consultant
  • Video Producer/ Graphics Editor
  • VP of Video Strategy & Programming

Top Industries

Many of the graduates of this program find themselves working in:

 

  1. Higher Education
  2. Financial Services
  3. Broadcast Media
  4. Marketing and Advertising
  5. Hospital & Health Care
  6. Government Administration
  7. Retail
  8. Nonprofit Organization Management
  9. Banking
  10. Real Estate

Curriculum and Learning Opportunities

Students pursuing a Bachelor of Arts Degree in Mass Communication may follow the prescribed curriculum to pursue careers in broadcasting, journalism, or digital sports production, or customize a program to best match areas of interest.

Curriculum

Why Winthrop?

student working in control room

Professional Partnerships

Enjoy internship relationships with 100+ media and marketing companies, including ESPNU, SEC Network, ACC Network, Raycom and the Charlotte Hornets.

Students preparing to record a newscast

Real World Experience

Produce award-winning newscasts, radio podcasts and publications with on-campus newspapers, a digital broadcast studio and control room.

students reading in front of a world map

Study Abroad Opportunties

We have six partner study abroad schools in Ireland, England, Australia, Sweden, Norway and Spain.


Hear From Our Students and Faculty


Beyond Graduation

Ashley Briggs

Ashley Briggs
Mass Communication, Class of 2017
News Producer, WACH FOX


"Winthrop was very influential in preparing me and giving me the skills I needed to succeed...My time at Winthrop really challenged me. It’s a school where you really earn your education. Faculty make sure you put in the time and effort to develop everything you need…Faculty members like Associate Professor of Mass Communication Nathaniel Frederick and Professor of Political Science Adolphus Belk were so encouraging. Just seeing their passion and their drive really inspired me. It let me know that if they can accomplish these things in their career, I can too."

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