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Master of Business Administration in Marketing Program Requirements

Prerequisite Requirements

Completion of the prerequisite course with a grade of “C” or better, OR a grade of “C” or better in similar undergraduate courses and an undergraduate degree completed within three years of enrollment in the MBA program, OR successful completion of an approved test.

ACCT 670 Principles of Accounting (1)
ECON 670 Principles of Economics (1)
FINC 670 Introduction to Finance (1)
CSCI 670 Principles of Information Technology (1)

Master of Business Administration Program Requirements

Course Number and Title (Semester Hours)

ACCT 680 Accounting for Managers (3)
ECON 680 Managerial Economics (3)
FINC 680 Financial Policy Management (3)
MGMT 680 Organizational Leadership & Communications (3)
MGMT 681 Business & Society (1.5)
MGMT 682 Organization Behavior/Organization Development (3)
MGMT 683 Sustainable Operations (3)
MGMT 684 Strategic & International Issues in Management (3)
MKTG 680 Marketing Management (3)
QMTH 680 Statistical Methods & Business Research (1.5)
500 and 600 level approved electives; at least 3 hours must be 600 level (9)*

Total Semester Hours:  36

*The 9 hours of electives can be taken as a concentration.

Master of Business Administration in Marketing Requirements:

MKTG 681: Strategic Marketing Seminar (3)
BADM 571: Business Analytics (3)

And, one of the following courses:

MKTG 581: Marketing for Global Competitiveness (3)
BADM 600: International Field Experience* (3)
BADM 694: Internship in Business Administration** (3)

* The project must have a marketing analytics component approved by the Department Chair.
** The internship must contain an analytics component and also be approved by the Department Chair.

Visit the graduate course descriptions webpage to view course descriptions

CONTACT INFORMATION

Graduate School
211 Tillman Hall
Rock Hill, SC 29733, USA
800/411-7041 (toll free)
803/323-2204
803/323-2292 (Fax)
gradschool@winthrop.edu

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