 |
 |
Visual Communication
Design
The broader term for Graphic Design, Interactive Media and Illustration
tracks is Visual Communication Design (VCD). It is important
to distinguish between the three disciplines that VCD refers to the
larger field of study of communication culture. The goal of the program
is to develop not only excellent production designers, but also Art Directors,
Creative Directors, Project Managers, and other positions that control
the conceptual and organizational portions of creative projects. The
focus of VCD has shifted to develop principle decision makers toward
design solutions rather than decorators of printed materials and media.
Students need to understand problems in communication from the users
perspective and the clients they serve. This approach to design is formalized
and intrinsic to the process and professional practice here at Winthrop
University.
Graphic Design
The field of graphic design has been completely revolutionized in the last decade.
Today, projects involving graphic designers include: the design of typefaces;
page layouts for magazines and books; product and packaging design; corporate
identity systems; environmental signage; multi-media and presentation graphics;
web-page design; and other areas involving every fact of visual communications.
Graphic Designers are responsible not only for how information is presented,
but how it is perceived by the viewer. This may involve informational, promotional,
and commercially-oriented means. The designer acts as a liaison between a client
and the public; his or her job is to be sure a specific message is delivered
effectively and efficiently, in a manner that is visually sophisticated.
Department Chair: Chad Dresbach
Phone: (803) 323-2660
E-mail: dresbachc@winthrop.edu
David Stokes
Phone: (803) 323-2672
E-mail: stokesd@winthrop.edu
Gerry Derksen
Phone: (803) 323-2658
E-mail: derkseng@winthrop.edu
David Brown
Phone: (803) 323-2497
E-mail: browngd@winthrop.edu
DEGREE CHECKLIST 2007-08
Bachelor of Fine Arts in Art w/a
Concentration in Visual Communication Design
GRAPHIC DESIGN TRACK - 124 Semester Hours
Recommended Course Sequence
|
1st Year
ARTT 110 - Intro. to Visual Arts
ARTS 101 - 2D Design I
ARTS 201 - 2D Design II
ARTS 102 - 3D Design I
ARTS 202 - 3D Design II
ARTS 120 - Drawing I
ARTS 220 - Drawing II
ARTH 175 - Intro. Art History I
ARTH 176 - Intro. Art History II
Foundations Review *
3rd Year
VCOM 288 - Production for Gr. Des.
VCOM 354 - Graphic Design I
VCOM 355 - Graphic Design II
VCOM 358 - Advanced Typography
VCOM 453 - Corporate ID
ARTT 340/ VCOM 444 - Work Exp.
ARTT 395 - Art Criticism
ARTS/VCOM Elective
|
2nd Year
VCOM 222 - Intro. to Illustration
VCOM 251 - Intro. Graphic Design
VCOM 258 - Intro. Typography
VCOM 261 - Intro. Digital Imaging
VCOM 274 - Hist. GD/Illo.
ARTH 479 - 20th Century Art
ARTS 370 - Intro. Photography
ARTT 300 - Specialization Review**
4th Year
VCOM 455 - 3D Graphic Design
VCOM 486 - Sr. Thesis Proposal
VCOM 487 - Sr. Thesis
VCOM 578 - Professional Portfolio
ARTS/VCOM Elective
ARTS/VCOM Elective
ARTS/VCOM Elective
|
General Education Requirements also apply to the degree. For complete course listing please view the 2008 catalogue.
*A letter grade of B or better is an exemption from the foundation review.
**Requirements for review: passage of ARTH 175, 176; VCOM 222, 251, 258 & 261; plus successful passage or
exemption from Foundation Review
|
|
